iPhone 15 series will break like a charm, may break Apple’s sales record

June 13, 2023

Apple is expected to launch the iPhone 15 series later this year as the successor to their current generation iPhone 14 lineup. The higher-end ‘Pro Max’ model of the US company’s upcoming iPhone series will see hardware upgrades such as USB Type-C ports on each model with a periscope camera. Analyzing this aspect, a famous Wall Street analyst said that despite the launch of the new Apple iPhone 15 series phones at higher prices, millions of older iPhone users will be interested in upgrading to the latest model.

Apple iPhone 15 series is a hit before the launch

Apple usually launches new iPhone models in the third quarter of every year. This year also does not seem to be an exception. The company is expected to launch the iPhone 15 series – comprising the iPhone 15, iPhone 15 Plus, iPhone 15 Pro, and iPhone 15 Pro Max – later this year. Wedbush analyst Dan Ives recently told CNBC that about 250 million or 250 million iPhone customers haven’t upgraded their devices in the past four years. However, the arrival of the iPhone 15 could boost Apple’s sales by attracting users of older models.

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Also, Dan said that the upcoming iPhone 15 lineup will be priced higher than the company’s existing models. Multiple Apple experts have made the same claim. According to Business Insider’s report, the average selling price of the iPhone 15 series will be $925 (about Rs. 76,390). However, since the launch is still several months away, naturally the company has not released any information regarding the launch or price of the iPhone 15 series of smartphones.

The expert also said that Apple’s services will also see double-digit growth and could touch the $100 billion (roughly Rs. 8,24,500 crore) mark. Dan also added that the company’s new mixed reality headset, Apple Vision Pro, will help take Internet-based services like Apple TV Plus, the App Store, iCloud and Apple Music to new heights.

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Note that Apple is expected to bring significant hardware upgrades to their upcoming iPhone models this year. The top-of-the-line iPhone 15 Pro Max will get a redesigned camera layout to include a new periscope lens. Again, it is already known that the iPhone 15 and iPhone 15 Plus will use a 48-megapixel primary camera sensor, which debuted with the iPhone 14 Pro models. Apple is expected to announce the iPhone 15 series smartphones by September this year.