If you can't watch Netflix content because of the extra subscription fees, there's great news for you. According to a Bloomberg report, Netflix may soon start showing content for free. For this the company will launch their free subscription model. In fact, Netflix is trying to increase subscribers by letting viewers watch their endless collection for free.
Netflix will launch a free subscription model in these markets
Netflix's free subscription model will be launched in Asia and Europe markets first. And ads will be shown in this subscription model. That is, users who take the free subscription will see ads in the middle of the content. According to advertisers, this would cause Netflix's viewership to grow exponentially and the company's ad revenue to grow far beyond what it currently has.
Netflix is bringing its own ad technology platform
According to the report, Netflix is building its own ad technology platform. It could be operational by the end of 2025. The platform will help advertisers serve ads, view insights and more.
Netflix has not yet announced anything
Netflix has yet to make any official announcements about a free subscription model or an ad-supported plan. However, it is believed that a large number of Indian users will choose this plan because it is free. Platforms like Disney+ Hotstar and Zee5 already offer free content viewing with ads.
Note that Netflix is currently offering very low price plans in India. Netflix's basic mobile plan in India starts at Rs.149. Again, one has to spend up to Rs. 649 to buy its premium monthly subscription plan.