Home News Snapchat Unveils India Top Nicknames and Introduces AR Lenses

Snapchat Unveils India Top Nicknames and Introduces AR Lenses

Snapchat explores Indian nickname culture, revealing popular nicknames and introducing new AR lenses.

Snapchat Unveils India Top Nicknames: Snapchat, the popular social media platform, has recently shared fascinating insights into India’s top nicknames. In collaboration with YouGov, Snapchat conducted a study that delves into Indian nickname culture, revealing the significant role nicknames play in shaping individual identities. The findings not only showcase the popularity of specific nicknames but also inspired Snapchat’s new Augmented Reality (AR) lenses—’India’s Top Nicknames’ and ‘My Nickname.’

Snapchat India’s Top Nicknames: A Peek into the Cultural Tapestry

Snapchat’s interactive AR Lens, ‘India’s Top Nicknames,’ features five unique designs highlighting India’s favorite nicknames. Sonu, Babu, Macha, Shona, and Pinky emerged as the most beloved nicknames in the country. This lens serves as a celebration of India’s nickname subculture and offers users a chance to explore the rich tapestry of Indian nicknaming traditions.

Unleash Your Creativity: ‘My Nickname’ AR Lens

Snapchat Unveils India Top Nicknames

For the first time, Snapchat users in India can personalize their own nickname with the ‘My Nickname’ AR lens. From Guddu, Sunny, and Tinku to Angel and Baby, this custom nickname experience empowers users to create and share their unique monikers with loved ones. It’s a fun and engaging way to celebrate personal connections and individuality.

Embracing Nicknames: A Generation’s Love Affair

Snapchat’s survey revealed that a significant majority of Indian Gen Zs and young Millennials enthusiastically embrace their nicknames, particularly in the online sphere. These pet names not only add a touch of coolness but also provide privacy and ease of remembrance. Remarkably, over 96% of Indians have adopted a nickname at some point in their lives, affirming the deep-rooted importance of nicknames within Indian society.

Nicknames: An Intrinsic Part of Indian Identity

Known as pet names, ‘ghar ka naam,’ or ‘daak naam,’ nicknames hold a special place in Indian culture. The survey identified the five most common nicknames nationwide: Sonu, Babu, Chotu, Annu, and Chintu. However, regional variations also exist. In North India, Golu and Sunny reign supreme, while Ammu and Macha enjoy popularity in the southern region. Shona and Mishti find favor in the East, while Pinky and Dada are beloved in the West.

Interestingly, more than half of the respondents admitted to having three or more nicknames at different stages of their lives. Contrary to popular belief, nicknames are a source of pride, with only 15% expressing embarrassment about using their nicknames publicly.

The Power of Nicknames: Strengthening Connections

The survey emphasized the role of nicknames in fostering deeper connections and validating relationships. A staggering 67% of Indians revealed that they use nicknames to feel closer to others.

Among those who have had a nickname, 60% received theirs during childhood or their school years. Surprisingly, the nickname received before starting school is often the one that individuals continue to use, highlighting the enduring impact of early connections on personal identity.

Nicknames create a distinct sense of belonging, with 61% of respondents indicating that they are called by a different name at home. Additionally, nearly 60% have experienced situations where people remembered their nickname but not their actual name, further illustrating the significance of these endearing monikers.

Accessing the Nickname Lenses: How and When

Snapchat users in India can now access the two exciting Nickname Lenses. Simply search for ‘IN’s Top Nicknames’ and ‘My Nickname IN’ in the lens carousel, and point your phone towards your face to activate the lenses.

With its groundbreaking study on Indian nicknames and the introduction of interactive AR lenses, Snapchat continues to champion personalization and connection-building within its vibrant community. Embrace the power of nicknames and celebrate your unique identity with Snapchat’s innovative features.

Conclusion – Snapchat Unveils India Top Nicknames

In conclusion, Snapchat’s recent study on Indian nicknames sheds light on their cultural significance and personalization. The introduction of AR lenses allows users to explore and celebrate India’s top nicknames while creating their own, fostering connections and strengthening relationships in the process. Embrace the world of nicknames and unleash your unique identity with Snapchat! (Snapchat Unveils India Top Nicknames)

FAQs: Frequently Asked Questions

  1. 1. What are the most popular nicknames in India?

    According to Snapchat's study, the top nicknames in India are Sonu, Babu, Macha, Shona, and Pinky.

  2. 2. Can I create my own nickname on Snapchat?

    Yes, Snapchat now offers an AR lens called 'My Nickname' that allows users to personalize their own nickname and share it with others.

  3. 3. Why do Indians love using nicknames?

    Indians, particularly Gen Zs and young Millennials, embrace nicknames for various reasons. They find them cool, consider them a way to safeguard privacy, and appreciate their ease of remembrance.

  4. 4. Are nicknames a significant part of Indian culture?

    Absolutely! Nicknames, also known as pet names, 'ghar ka naam,' or 'daak naam,' hold a special place in Indian society. They contribute to a sense of identity and belonging.

  5. 5. How do nicknames strengthen relationships?

    The survey conducted by Snapchat revealed that nicknames play a role in building deeper connections. 67% of Indians use nicknames to feel closer to others, emphasizing their importance in relationships.

  6. 6. How can I access the Nickname Lenses on Snapchat?

    To access the Nickname Lenses on Snapchat, search for 'IN's Top Nicknames' and 'My Nickname IN' in the lens carousel, and point your phone towards your face to activate the lenses.

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