Reliance Jio has introduced two new data booster packs for its customers. And these two plans are priced at Tk 19 and Tk 29 respectively. These packs are also considered to be the company’s strategic plan. These plans are very useful for customers who need a little more data every day or who run out of daily data every day. Let’s know in detail about these Rs 19 and Rs 29 data booster plans of Reliance Jio.
Reliance Jio Rs 19 data booster plan
Jio will offer 1.5 GB data in its Rs 19 data booster pack. And its validity is same as user’s active prepaid pack. Jio has a Rs 15 data booster pack, which offers 1GB data. But if one wants to get additional 500 MB data, then he has to spend Rs 4 extra. This technique can act as a ‘Decoy Effect’ for users.
Now the question may arise in mind, what is this decoy effect? When a company keeps a small price difference between two offers or services, and customers prefer to take the higher priced offer to get a little more benefit, it is called the decoy effect.
Reliance Jio’s Rs 29 data booster plan
This Rs 29 data booster plan offers 2.5 GB data. The validity of this plan is also equal to the active plan of the user. And this will also act as a decoy effect for those users who recharge the company’s Rs 25 plan. Because the Rs 25 plan offers 2 GB data, customers can get additional 500 MB data by spending Rs 4 more. As a result, it is natural that most customers will turn to expensive booster plans to get additional data. This will increase the average revenue per user (ARPU) of Reliance Jio.
