The Indian smartphone market has faced a lot of turmoil in the last one year. Smartphone brands like Samsung, Xiaomi or Realme, which have rocked the market for years, have seen their market share decline. Meanwhile, in the statistics or reports that have come out about the phone sales of 2023, Vivo has a good run as a player! According to the report, Vivo’s market share has increased significantly compared to the leading companies. Simply put, Vivo, is the only brand whose market share has grown over the past year, while all other smartphone brands have seen their market share decline. By doing this, the name of this China-based firm has been added to the elite list of top-5 or top-five (Top-5) smartphone brands in the Indian market. In this regard, among the top five smartphone brands, only Samsung saw a two-fold decline in business.
Who is India’s number one smartphone brand? (Who is India’s Number One Smartphone Brand?)
Interestingly, despite having a low market share, Samsung is at the top in terms of smartphone sales with 17 percent market share. The company’s shares fell about 5.3 percent. Vivo, on the other hand, took second place with 12.5% ​​market share – their business grew by around 8.2% in the last year.
According to a recent report by International Data Corporation (IDC), Realme’s market share has dropped from 12.9 percent to 12.5 percent, making them third in the Indian market. On the other hand, the once-favorite Xiaomi’s market share fell to 12.4 percent from 29.6 percent earlier. As a result, in this list, Xiaomi is at the fourth position and the fifth position is Oppo (Oppo), which has a market share of 10.3 percent.
Top 10 Smartphone Brands in India for 2023 (Top 10 Smartphone Brands in India for 2023)
1. Samsung (share 17%),
2. Vivo (share 15.2%),
3. Realme (share 12.5%),
4. Xiaomi (share 12.4%),
5. Oppo (share 10.3%),
6. Apple (share 6.4%),
7. OnePlus (share 6.1%),
8. Poco (share 4.9%),
9. Infinix (share 3.1%),
10. Tecno (share 2.9%).
