Amazon Easy Stores in India are modified and now stores are offering customers to touch and feel product experience through physical showcasing of products listed on the e-commerce site. The company said it works with various network partners including Vakrangee, Indiabuys, and Velocity in the country to get the Amazon Easy experience to new-eCommerce consumers.
Amazon Easy Stores in India are finally upgraded. According to reports, The first upgraded Amazon Easy store has been introduced in Mahalakshmi layout in Bengaluru by partnering with Velocity. Amazon Easy stores will also incorporate with various well-known brands as well as regional and local brands to help buyers choose from a variety of products.
Amazon has also introduced a last-mile delivery program called “I Have Space” for store owners which let them deliver packages to customers in their areas along with facilitating pickups. Through the Amazon Easy stores initiative, Customers can pick up the order directly from the store or get it delivered at their doorstep. The E-Commerce giant also helps to ease online shopping for new customers in the country by allowing them to place orders on its online marketplace using guided assistance from the easy store staff.
The Director of Customer Experience & Marketing, Amazon India, Kishore Thota said: “We see Amazon Easy playing an important role in enabling the next 200-300 million customers to enjoy shopping on Amazon.in as well as creating local jobs and self-employment opportunities”. Amazon introduced it’s “Amazon easy” program back in 2015 which helped new customers browse from the selection of products listed on the Amazon.in the site and create their Amazon accounts.
In June, Amazon also introduced its ‘Smart Stores’ initiative to offer online payments and contactless discovery of products at offline retailers in the country. The E-Commerce also recently announced its ‘Local Shops on Amazon’ program to start listing local shops as sellers on its online marketplace. These major upgrades by Amazon will definitely help customers switch to online shopping for customers who still prefer to purchase products from offline stores.
Source: Gadget360