Despite being at the peak of popularity in the global market, Apple and Samsung have practically stopped doing business in Russia since last year. But it appears that the losses of these two tech giants have ultimately benefited the Chinese smartphone brands. In fact, China-based mobile companies have made significant inroads in India and other global markets over the past few years. But as Samsung and Apple have withdrawn from Russia, these companies are showing their strong presence there. According to popular consumer electronics shop M.Video-Eldorado, Chinese smartphones dominate the Russian market this year, in the first half of 2023, accounting for more than 70 percent of all sales in that country.
Chinese brands accounted for more than 50 percent of phone sales in Russia in 1 year
The prosperity of Chinese companies in the Russian market is said to have increased by about 55% compared to the previous year. About 13 million units were sold in Russia, with overall smartphone demand there up 17% from last year. It should be noted that currently the top smartphone sellers in Russia are our familiar Xiaomi and Realme. Apple and Samsung have no official presence here, dropping to third and fourth place respectively in the Russian market.
M.Video said in a statement that Chinese brands are steadily strengthening their presence in Russia. In Halfil there is a particular demand for flagship models of Chinese brands and foldable smartphones They even reported that 8 of the 10 best-selling smartphones in Russia in the first six months of this year were Chinese handsets.
The changes in the smartphone market are also reflected in Russia
In fact, since most Western brands officially left the Russian market in early 2022 following the Russia-Ukraine War, Beijing, China has now become the source for everything from gadgets to automobiles. In that case, if this continues, there is no doubt that the power of Chinese brands will increase a lot!